Every health club operator wants to better know and engage their members regardless of the size of their business. This is why customer relationship management software (CRM) can no longer be perceived as a luxury but rather as a necessity for forward-thinking club owners who want to boost retention and unify their sales, marketing and customer service efforts under one umbrella. Recently our COO Tyler Rice sat down with other experts in the industry to discuss the future of CRMs and where they think they are going. Here is a link to podcast for you to enjoy.

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